Rebel Chocolates required the design & branding for its new b2b line of craft, single-origin chocolate chips. The challenge was to create a distinctive, appealing visual style that communicated the unique social & environmental responsible identity the brand has.
Each label showcases the cacao's "single-origin" country –from which the chips are made of– using selected imagery distinctive of the area. The graphics remain simple, using a warm color palette and simple details to highlight relevant information. As a product window wasn't available for the packaging, a high resolution picture of the chips was used as background.
Each label showcases the cacao's "single-origin" country –from which the chips are made of– using selected imagery distinctive of the area. The graphics remain simple, using a warm color palette and simple details to highlight relevant information. As a product window wasn't available for the packaging, a high resolution picture of the chips was used as background.